Technology
Sony Introduces the Newest Standard in Laptop PCs in Cebu
Almost everyone in this age owns few gadgets that best suit our needs, lifestyle and career. Though it is undeniable that technology has shaped how fast information can travel or how we can produce so much with so little time, tech-savvy people can attest that productivity and creativity comes also with the inconvenience of lugging around multiple gadgets. With the constant development of technology, corporations seek to quench the market’s thirst for the ultimate all-in-one innovation.
Leading global manufacturer of audio, video, communications and information technology products Sony takes a step further with their premium line of VAIO products for this year. Last November 27, Marketing Officer for VAIO Jhoana Benedicto and the Marketing Head of Sony Philippines Kenji Hayashi introduced the best of Sony technology yet: the VAIO Fit 13A/15A, a multi-flip laptop capable of flipping and converting between laptop, tablet and viewer modes, and the VAIO Tap 11, being less than a centimeter thick, it is undoubtedly the world’s thinnest detachable tablet PC. Don’t let the thinness of the product fool you though, this is Sony’s first Windows full-featured tablet that runs on Windows 8.
VAIO Fit 15A (Photo by Gabriel Gealogo, USC-CAFA Intern)
The VAIO 13A is tastefully constructed with an aluminum hairline finish. Aside from it’s capability of flipping and converting between laptop, tablet and viewer modes by flipping the display over the hinge, it incorporates the best of Sony’s digital imaging expertise. Hayashi demonstrated how each mode accommodates productivity regardless of what mode you choose. Work, leisure and experience all in one product that is surely to be enjoyed among professionals, students and everyday PC users alike. Part of the newest features is the Exmor RS for PC, an imaging sensor that makes it capable of character recognition whenever you take high-resolution images of text documents. The VAIO Tap 11 is a tablet, PC and notebook all in one. Its OptiContrast Panel, the unit’s digitizer stylus ensures detailed drawings and small print, making the experience feel of writing on paper.
Jhoana explaining about the launch of the VAIO products at Maya Resto, Banilad. (Photo by Gabriel Gealogo, USC-CAFA Intern)
Both units come with a TRILLUMINOS display for mobile and X-Reality, adapted from the same technology used in the Sony BRAVIA 2013. It provides crisp sounds and vivid imagery ensures the ultimate entertainment and design experience. Music lovers will surely also enjoy the ClearAudio+ mode that delivers a superior audio performance without distortion.
All these will be available starting December as the Sony Centre will open at the 3rd Level, New Wing of the Ayala Center Cebu. For more information check out their official website www.sony.com.ph or contact (032) 231 2535/ (0917) 796 2937.
Prime photo above: (L-R) Sony VAIO Marketing Officer Jhoana Benedicto, Digikaden, Inc. (Operator of Sony Centre Cebu) CEO/President Kelly Uy, Sony Philippines Marketing Head Kenji Hayashi, and Sony Philippines Assistant Marketing Communications Manager Erica Dela Cruz during the VAIO Fit 13A/15A and VAIO Tap 11 launch. (Photo by Gabriel Gealogo, USC-CAFA Intern)
