FUJIFILM Expands Presence in Cebu

Fujifilm Philippines Inc. (FFPH) and Fujifilm Business Innovation Philippines Corp. (FUJIFILM BI PH) announced their move to a new, expansive office in the heart of Cebu City. The relocation to Mercedes Benz Tower, Mindanao Ave Cebu Business Park, is more than just a change of address—it’s a strategic leap forward, reinforcing Fujifilm’s dedication to innovation and customer service.

The upgraded Cebu City premises will not only provide a local repair center for digital cameras and endoscopy products but also feature a state-of-the-art showroom. Here, visitors can immerse themselves in the world of Fujifilm, experiencing firsthand the latest in imaging technology and document management solutions.

Mr. Masahiro Uehara, President of FFPH, expressed confidence in the strategic move, stating, “This relocation reinforces our commitment to swiftly expand our local operations, making our products and services more accessible to the southern part of the country.”

Adding his perspective, Mr. Hideaki Kato, President of FUJIFILM BI PH, mentioned that FUJIFILM BI PH has almost 60 years of experience in the Philippines and continuously provides document process innovation for Cebu customers. He also highlighted the synergy between the two entities, stating, “We are proud to unveil this new office, bringing us closer to our customers in Cebu and emphasizing the collaboration between FUJIFILM Business Innovation Philippines and FUJIFILM Philippines.”

As a global leader in technology, Fujifilm continues to drive progress in various sectors, including healthcare and business solutions. The company’s mission, “Giving our world more smiles,” reflects its aspiration to contribute positively to society, one innovative step at a time. (DRDC)