DTI Brings ‘Mentor Me on Wheels’ to Iloilo City

The Department of Trade and Industry (DTI) and Go Negosyo hold here today, June 21, the “Mentor Me on Wheels” (MMOW) at the North Point Event Center of SM City Iloilo.

DTI-6 assistant regional director Ermelinda P. Pollentes said that MMOW is a free one-on-one nationwide mentorship session with aspiring and existing entrepreneurs.

“We expect around 200 to 300 mentees comprised of micro, small and medium entrepreneurs (MSMEs), students, and other clients,” she said.

This mentorship event will focus on two topics with regard to business mentorship: entrepreneurial mind-setting, and marketing.

“This will use a personalized approach because they will have a one-on-one consultation with the mentors concerned,” Pollentes said.

According to DTI, entrepreneurial mind setting and values formation is the introduction to entrepreneurship or the addition to knowledge thereof.

This module primarily focuses on establishing the foundation of a values-oriented entrepreneur who maximizes resources effectively; capacitates his team objectively; honors obligations and agreements religiously; and most importantly, manages and operates the enterprise sustainably.

A total of 50 Philippine Center for Entrepreneurship-accredited mentors will simultaneously listen and coach participants in various business industries like food, manufacturing, healthcare, service, agriculture, creative, information and technology, retail, and education, among others.

Meanwhile, Pollentes said that there will be a simultaneous Money and Market Encounter at Westown MO2 Hotel here for the 200 mentee-graduates of the Kapatid Mentor ME (KMME) program from Region 6.

Module on markets will be discussed with partner institutions that are into digital platforms, the brick and mortar and the cashless payment applications.

Money module will follow through as banking and other financial institutions present their organization’s latest offering for MSMEs.

Business matching will be done in the latter part of the program where mentee graduates can freely interact and potentially get partners to support by providing additional capital and potential markets – online and offline. (JBG/LTP/PIA-Iloilo)