DOT6 to Launch ‘Bring Home a Friend’

The Department of Tourism (DOT)-6 is slated to launch the “Bring Home a Friend (BHAF) to the Philippines” in the region to help increase inbound tourism figures.

DOT-6 Regional Director Helen Catalbas said that the launching of BHAF program and DOT-6 Branding Campaign on Nov. 24 at SM City Iloilo, aims to encourage Filipinos, residing here and abroad to help in promoting Philippine tourism by inviting their foreign friends to come and visit the country.

“The launching activity is in time for the celebration of the Month of Overseas Filipinos and International Migrants Day, as part of the program to pay tribute and recognition to the migrants and overseas Filipinos’ hard work and efforts, sacrifices, and important contribution to national development,” she said.

It can be recalled that the “BHAF” program had a grand relaunch in Manila last month.

The BHAF is a rewards program which seeks to promote travel to the Philippines by encouraging Filipinos or expatriates in the Philippines to invite friends from abroad with the lure of prizes for both “sponsor” and “invitee”.

By simply following four simple steps: Invite, Accept, Travel and Register, any eligible ‘sponsor’ and ‘invitee’ can join.

Program mechanics are available at the www.bringhomeafriend.online. (JSC/LTP/PIA6 Iloilo)