IBPAP Promotes Business Opportunities and Filipino Excellence to Investors in Washington, D.C.

The IT and Business Process Association of the Philippines (IBPAP) recently participated in an investment promotion forum in Washington, D.C. titled “Philippines: Your Investment Haven in Asia.” The event was organized by key organizations, including the Philippine Economic Zone Authority (PEZA), the Philippine Embassy, and the Department of Trade and Industry’s (DTI) Philippine Trade and Investment Centers (PTIC). The forum aimed to showcase the Philippines’ decades-long track record in providing world-class IT-BPM services, and highlight the country’s advantages as a key investment hub in Asia.

During the forum, IBPAP President and CEO Jack Madrid spoke about why the Philippines continues to be a partner of choice for many US investors. He highlighted the country’s enabling infrastructure, growing strength in digital and high-complexity work, and focus on sustainability as some of the factors that have made the Philippines a leader in the IT-BPM sector. He also emphasized the country’s favorable and cost-competitive business environment and the exceptional Filipino talent as major factors that have put the Philippines on the global map.

Madrid also emphasized the Philippines’ commitment to ease of doing business, citing PEZA’s one-stop-shop services and no-red-tape and no-graft-and-corruption policies. He also highlighted IBPAP’s efforts to work with the government and the academe on various upskilling and reskilling initiatives to ensure that investors and locators will continue to benefit from the Philippines’ robust and diverse talent pool.

The Philippine Ambassador to the United States, Jose Manuel G. Romualdez, who hosted the event at the Philippine Embassy in Washington, D.C., also expressed the Philippines’ readiness to engage the business community in the US and assured them that the national government is dedicated to fostering a more conducive business environment for foreign investors and stronger economic ties between the Philippines and the US.

The forum is just the first of many investment promotion initiatives that IBPAP will participate in this 2023. With the launch of the Philippine IT-BPM Industry Roadmap 2028, the association is ramping up its initiatives to align with the sector’s acceleration levers in Policy & Regulatory, Talent Development, Infrastructure Expansion, and Marketing & Brand Repositioning, with the goal of adding 1.1 million new jobs and generating $59 billion in revenue by 2028, which also supports the national government’s agenda “to reinvigorate job creation and accelerate poverty reduction by steering the economy back on a high-growth path.”