Casio’s Biggest Store Opens in SM Seaside Cebu

Casio has opened its first-ever and biggest to-date retail store in Cebu City that will house many of its iconic wristwatches.

The newly opened store boasts a modern interior that reflects the global brand’s reputation for creating quality, innovative, and design-driven products, and timepieces that suit different functions to satisfy and sustain their appeal to entirely different sectors of the market.

The new Casio concept store is part of Newtrends International Corporation’s aggressive expansion program as it hopes to open more Casio mono-brand stores nationwide in the near future. With the growing demand for fast-moving consumer goods, the powerhouse distribution company aims to deepen its connection with Filipinos by providing access to affordable and quality watches, starting with the well-loved Casio brand.

Showcasing an exciting lineup of G-Shock, Baby-G, and the general Casio line, the new store targets the fashion-forward young market that values affordable yet stylish and functional timepieces to match their dynamic lifestyle. Dubbed as the “pride of Japanese watch,” Casio has been true to its Japanese roots with a 50-year legacy in watchmaking that has allowed the brand to cement its reputation for creating watches with multifunctional qualities and characteristics.

“We are excited to bring the first and biggest Casio store in Cebu,” says Paulo Santos, Marketing Director of Newtrends International Corporation. “Our Casio store in SM Seaside City promises to offer timepieces that cater to a wide range of budget, style preferences, and lifestyles.”

The newly launched store is located at the upper ground floor, mountain wing of SM Seaside Cebu. Casio watches are also available online through Watch Republic.