15th Cebu Franchise Expo Slated

More and more Filipinos are aspiring to own and manage their own business. This is in line with their dream of financial independence and a result of the realization that entrepreneurialism is the way to go.

FIFA Filipino International Franchise Association is set to hold its 15th Cebu Franchise Expo on March 7 to 9, 2014 in SM City Cebu Tradehall.

This three-day event will feature well-established and competitive franchise companies, best products, marketing campaigns, advertising and related services. It also highlights the homegrown and international franchise enterprises, micro-finance banks and institutions who are involved in small and medium enterprise development.

The event shall be participated by new franchising companies this year both local and international such as House of Cashew, Auto Mo Gawa Ko, Chewy Junior from Singapore, BN Whitening Shoppe who is also one of the event’s sponsors and St. Francis Drugstore.

There are also repeat exhibitors who will again join the expo. Other exhibit partners and sponsors include O’hair Salon, Myface n Mynails Salon, Globe, 2go Express, RK Franchise Consultancy, Franchising PH Magazine, Phoenix Petroleum, Julies Bakeshop, Rairaiken, Botoys Litson Manok, Achievers Food & Bakery Ingredients Corp, Technolux, San Miguel Foods, GAP Mechanical Services.

Meanwhile, New Era Pension Inn will be the Official Hotel Partner of the event.Seminar will also be conducted by Rudolk Kotik on March 8, 2014; 1:30 p.m. at SM City Cebu Conference Room.

Topics will include What is Franchising, History of Franchising, Defining Franchising, Franchising 101, What does a Franchise provide, Benefits of buying a Franchise, How to select a Franchise, Advantages and Demands of Franchising, Mistakes by Franchise Buyers, Buying a Franchise, Franchising your business, Legal Franchise Requirements, Franchise Operations Manual, Franchise Disclosure Information, The Future of Franchising and Introduction to Franchise Opportunities. An important topic regarding Trademark registration will also be presented by Trademark Specialist Nedjet Capuno.

FIFA will continuously share it’s expertise to all legitimate franchise companies to gain additional franchisees by means of conducting this exhibit from the years onwards. Let us widen our business network, promote business exchanges and inspire other individuals to succeed in the franchising industry.

Let us together witness a more progressive, a more ambitious and a more dynamic people.

FIFA hopes to provide a platform to showcase Asian brands, especially those that are homegrown here in the Philippines.