Toyota Announces Yaris Sales Exceed 10-M Units Sold

The Toyota Yaris has reached a major milestone, with 10 million cumulative global sales, placing it in Toyota’s elite category of other popular Toyota models that have eclipsed the 10 million sales mark such as the Corolla, Camry, RAV4, Hilux, and Land Cruiser.

The Yaris family has seen many variants that cater to the needs of different people, with the addition of the highly acclaimed GR Yaris pure performance sports car in 2020 and the Yaris Cross urban crossover SUV in 2021.

This has led to the Yaris family’s cumulative sales in Europe reaching 5,155,506 units since the first generation’s launch in 1999.

Moreover, in 2022, sales of the Yaris family represented over one-third of Toyota’s total sales in Europe, accounting for 8% of the segment.

The Yaris family’s success is evident in its numerous awards and accolades, including winning the Car of the Year title in 2000, the first Toyota model ever to do so. Additionally, every subsequent generation of the Yaris has been shortlisted for Car of the Year, with the current generation earning the title twice in the 21st century alone.

The Yaris’s achievement of 10 million cumulative global sales is a testament to its enduring popularity and Toyota’s commitment to the model. As the automotive industry continues to evolve, expect the Toyota Yaris is sure to remain a key player, offering drivers a reliable and versatile option in the compact segment. (GFB)