Sun Life AUM Breaches P50 Billion Mark

Sun Life Asset Management Company, Inc. (SLAMCI) has breached the P50 Billion mark for its assets under management (AUM).
As of December 29, 2015, SLAMCI has accumulated a total of P50.675 Billion AUM for all nine of its Sun Life Prosperity Funds, marking an impressive 7.93% increase in its year-on-year growth from December 2014.

The Sun Life Prosperity Equity Fund continues to be the top performer among all its funds, posting a five-year return of 46.45%. This is followed by the Sun Life Prosperity Balanced Fund and the Sun Life Prosperity Bond Fund, which marked a five-year return of 36.46% and 21.30% respectively. Meanwhile, SLAMCI’s latest offering, the Sun Life Prosperity Philippine Stock Index Fund, also debuted strongly when it was launched last May 2015.

According to SLAMCI President Valerie “Riena” Pama, the outstanding performance of the Sun Life Prosperity Funds is a result of the company’s effort to reach out to more Filipinos nationwide. “Driven by our desire to help our fellowmen experience prosperity, we launched several initiatives last year to be able to touch base with them,” she explained. “Client fora and financial planning sessions were conducted nationwide, while our media presence was boosted with a memorable campaign dubbed ‘Fit2LiveFree’ and the launch of our new financial literacy advocate Matteo Guidicelli.”

Guidicelli was the face of SLAMCI’s awareness campaign in partnership with the Securities and Exchange Commission dubbed “Slam the Scam,” which was created to educate Filipinos on how to spot dubious investment offers.
This 2016, amid the favorable forecast on the Philippine economy, SLAMCI intends to maintain the momentum by debuting two new Dollar-denominated funds, launching an auto-debit payment facility, improving its digital capabilities, and further boosting its presence in key cities nationwide.

“The outcome of our efforts has been very encouraging and we look forward to doing more,” Pama said. “SLAMCI aims to continuously improve the investing experience for all our clients, as well as introduce the practice of investing to those who are not into it just yet, so we may help them get started on their path to financial freedom.”