South Korean Singer and TV Personality Kim Jong Kook Joins Time-sharing Platform MiaoA International

Time-sharing platform MiaoA International announced on January 18, 2018 that popular South Korean singer and TV personality Kim Jong Kook has joined the platform, giving fans an opportunity to interact directly with the superstar. Fans can now participate in a meeting with Kim via the platform. MiaoA International also has been in talks on partnerships with a dozen well-known international celebrities.

Kim said that he was very excited to be working with MiaoA International and to provide direct access to his fans who can buy a block of time for a face-to-face meeting via the platform. The time-sharing model is an interesting innovation, and even more so when looked at from a global perspective. Kim said he was excited by the prospect of being a part of that innovation.

As China’s internet traffic and resources are dominated by Baidu, Alibaba, and Tencent (BAT), China’s most successful and influential internet companies, MiaoA International is taking the lead in establishing a strong footprint via a time-sharing platform spurred by cutting-edge technologies. Current trends all indicate that an era of time-sharing is coming, led by the world’s leading celebrities.

Time-sharing caters to fans’ hunger for a higher level of emotional and intellectual satisfaction

Fast growth in internet technologies and the wide adoption of smart devices over the last several years have led to significant changes in the lifestyle of consumers, who are constantly eager for better products and services. As a result, segments including culture, entertainment and sports have witnessed an increasing number of business opportunities.

Among a variety of new business models, time-sharing draws the most attention, as it provides a solution to the conundrum of how to please the fan base of the world’s biggest stars who have millions upon millions of fans. Such a model of creativity-based value creation is expected to get more funding.

Everything including time has its own value. Based on the definition of value, people spend their time on different activities over the course of a day. When the future value that is attributed to something outweighs current value, people are willing to pay a price to get this “something” in advance, leading to value addition in the process of exchange. The value addition is the sale of time value.

This concept of time management is the basic principle behind MiaoA International’s time sharing model. Fans can join offline events organized for Kim’s fans when buying a block of time on MiaoA International.

Why did MiaoA International choose Kim as its partner from a large roster of South Korean entertainment stars? That’s thanks to Kim’s role as a charming leader in the South Korean entertainment community for over 20 years.

Kim started his career in the entertainment community when he joined the Turbo band as lead singer in 1995. He launched his first solo album Renaissance in 2001. He won the coveted music awards from South Korea’s three major TV stations, SBS, KBS and MBC, in 2005 with his hot song You Are Loveable, becoming the second singer in the country to earn the title of “Triple Crown Champion” following Cho Yong Pil who did so 22 years earlier. Kim won the 21st Golden Disk Awards with his album Letter in 2006, released his seventh solo album Journey Home in 2012, served as one of the resident hosts on Running Man, a well-known reality show in South Korea, in 2014, and participated in the first season of China Central Television (CCTV)’s culture-focused reality show Ding Ge Long Dong Qiang, which was broadcast on CCTV3 in 2015.

Based on what fans say about him, Kim has been instrumental in changing the overall impression of South Korean male stars who are typically viewed as being handsome but lacking in any actual competence. The courage to take on challenges, the competence as both a professional singer and actor and the authenticity of character that Kim has demonstrated throughout his career that spans two decades are fully consistent with MiaoA International’s philosophy of delivering and increasing value by managing time.

Time-sharing is a model of value creation inspired by creativity

The entertainment industry has seen its complete value chain reconstructed to some extent, thanks to advantage of internet+, a term that originated in China and refers to the application of the internet and other information technology in conventional industries. The emergence of new models and new ecosystems has further spurred the development of the entertainment industry and extended the ecosystem’s value.

Given the sharing economy, which is defined as an economic system in which assets or services are shared between private individuals, either free or for a fee, MiaoA International has helped the entertainment industry attract more attention via time sharing.

From the perspective of creativity leading to value creation, the emergence of time-sharing platform MiaoA International is inevitable. Idols need almost constant public exposure, so that fans are always up to date on current developments and upcoming plans, while fans welcome the increased number of means by which they can enhance their understanding of and get closer to their idols.

1. Moving from one-directional performance to face-to-face communication: changing the traditional means of communication between fans and idols and providing an opportunity for face-to-face interaction rather than limiting fans to watching their idols’ performances on TV, in a movie or via an entertainment program;
2. Making idols feel more reachable among fans: idols want to get closer to their fans, to feel on an equal footing with them and be able to interact with them as one human being to another rather than feeling superior and standing on a pedestal above them. This change in attitude enhances their popularity.
3. Switching from scheduled communications to constant interaction: the platform overcomes the limitations imposed by scheduled communications, facilitating first-time interaction between fans and idols, allowing for the possibility of more interactions in the future.

Communications between people, cities and even countries depend heavily on culture and economy. The high popularity of time-sharing platform MiaoA International is testament to the accuracy of this business rule: internet-based advanced technologies, the participation of the public or a celebrity’s fans, a philosophy that recognizes the unique value, a better user experience, efficient allocation and distribution of funds and resources, and a redefinition of the objective and ownership.

The sharing economy typically refers to the sharing of a vehicle, a power bank, or an umbrella in an urban setting. MiaoA International’s time sharing philosophy and related products reflect the sharing of resources in relation to time value.

The success of the emerging sector represented by MiaoA International and based on the principle of sustainable development is bound to influence today’s lifestyles. (MiaoA International)