Lifestyle
OREO x BLACKPINK Collaboration Takes the Philippines by Storm with Limited-Edition Cookies and Exclusive Merchandise Giveaways
Last January 15, 2023, OREO, the world-renowned cookie, launched its OREO x BLACKPINK collaboration, causing a frenzy among Filipino Blinks. Fans can expect more from this partnership, including the opportunity to win limited-edition OREO x BLACKPINK merchandise.
The collaboration features all regular OREO cookies in limited-edition packaging adorned with the symbolic BLACKPINK crown. It also includes two BLACKPINK-inspired flavors: the “Black” version, with the original OREO cookie and pink strawberry cream filling, and the “Pink” version, with a pink OREO cookie and dark chocolate cream filling. The OREO x BLACKPINK cookies have been consistent best-sellers in major retailers and e-commerce since their release, demonstrating Filipinos’ love for both brands.
But the excitement doesn’t stop there. Fans can receive personalized video messages from BLACKPINK with every purchase of any special edition OREO x BLACKPINK pack. The steps to avail of this offer are simple: scan the QR code or visit www.OREOBLACKPINK.com, sign up and fill out the form, select a BLACKPINK member to greet you, scan the barcode at the back of your OREO pack, and wait for your personalized video message. There are eight collectible videos, two from each BLACKPINK member, which fans can save and share on social media.
OREO Philippines is also giving fans the opportunity to win an exclusive signed BORN PINK album and other limited-edition OREO x BLACKPINK merchandise. Fans can join the OREO x BLACKPINK e-raffle draw for every purchase of any OREO x BLACKPINK product worth P200 in a single-receipt from any store. To enter, visit www.OREOBLACKPINKPH.com and enter your raffle entry details, upload a photo of your receipt, and wait for a confirmation email containing your raffle entry number. The raffle entry period is from March 1 to April 16, 2023, and winners will be announced starting the week of March 19, 2023. There will be a total of 600 prizes, including signed copies of BLACKPINK’s BORN PINK album, limited-edition BORN PINK vinyl, and other BLACKPINK and OREO x BLACKPINK merchandise, with 100 winners drawn weekly.
To have a more immersive OREO x BLACKPINK experience, fans can use the official #PlayWithOreoBlackpinkPH filter on TikTok to create their 30-second videos singing and dancing along to the OREOBLACKPINK song. They can then post the video on TikTok with the hashtags #OREOBLACKPINK and #OREOBLACKPINKPH to encourage their friends and other Blinks to join the fun.
For more information on the OREO x BLACKPINK limited-edition products and promotions, visit here.