Hospitality Industry Discuss Solutions Amidst Pandemic

RedDoorz led a roundtable discussion with the Department of Tourism (DOT) and the Bureau of Quarantine (BOQ) to discuss new strategies to help the hotel and accommodations sector recovered during this pandemic.

Last year was a sad year for the industry as travel restrictions hampered their operations, forcing hotels to minimize operations or close their business. Today with quarantine measures being relaxed, the industry tries to bounce back and adapt to the new normal.

The roundtable discussion centered on balancing quality stay while also implementing health safety measures to attract new customers during this pandemic.

DOT Director for the Tourism Standards and Regulation Dir. Virgilio Maguigad said that the department plans to digitalize the accreditation system to streamline accreditation for hotels.

“Hotels can now easily achieve this and further ensure Filipinos’ safety, comfort, and convenience even after this pandemic as we intend to institute the new digital accreditation system from here on,” Maguigad said.

RedDoorz’s Country Manager for the Philippines, Miguel Capistrano III, said that they have followed strict health safety protocols to keep their hotels open.

Meanwhile, they are now focused on helping their partner hotels securing accreditations. RedDoorz also helps its partners implement cleanliness, hygiene, and sanitation protocols through the HygienePass Certification Programme.

“The acquisition of 130+ DOT accreditations and 150+ HygienePass certified hotels paved the way for us to keep a stable demand. It provided us up to 40% average range of occupancy rate and allowed the firm to safely serve more than 176,000 Filipinos around the Philippines.” Capistrano said.

Digitalization will be key in adapting to the new normal for the hotel industry. In the new normal, contactless transactions are the new trend for businesses nowadays, that is why the hotel industry should also leverage this to help adapt to these new circumstances.

RedDoorz also mentioned in the roundtable discussion that their system plays an important role in optimizing prices and drive revenue and occupancy based on demand.

Also present at the event were RedDoorz partners Michelle Ong, and The Henry Hotels and Resorts’ Chief Operating Officer (COO) August Samala said that the use of this technology will help improve the hotel industry’s capabilities in servicing its customers.

“RedDoorz and The Henry Hotels & Resorts both have allotted efforts in providing quality and safer stays in different cities, whether it may be for quarantine, isolation, or leisure purposes. It’s even more interesting to know how new hotel technologies like theirs enhances the industry’s game from the current situation. We commend their team for unifying us as these are challenging times for everyone,” Samala said.

Even though the pandemic will stay a little longer, the hotel industry is still positive that it will recover soon especially when everyone is working together. (ASC)