Fiesta Señor and Sinulog 2018 Goes Digital

Amid the digital era, organizers of the Sinulog festival have decided to tap social media to help deliver the message on the real essence of the celebration, which is the devotion and gratitude to the Holy Child Jesus, Sto. Niño.

Sinulog Foundation Inc. has launched the Sinulog 2018 app, where users can plot their own Sinulog route and schedule, as well as take a good look at various Sinulog activities, parade contingents, and the official route maps.

The app also enables the user to vote for this year’s Sinulog festival queen of their choice.

“One of the goals for the Sinulog 2018 is to bring back the essence of Sinulog to the Sto. Niño, especially to the younger generation who generally just wants to party,” said Stephanie Villarica, Sinulog Foundation Inc. Marketing and Promotions head.

In coordination with the social media teams of the Cebu Provincial Government and the Philippine Information Agency (PIA), the organizers are also exerting efforts in expanding social media presence.

Both government institutions will serve as reliable sources and will provide real-time updates during the celebration.

Aside from downloading the Sinulog 2018 app, Sinulog head secretariat Fr. Ric Anthony Reyes also encourages the public to download prayer apps.

Sinulog activities

Dubbed as “Kalingawan sa Plaza,” nightly activities are held at the Plaza Independencia for free. Fresh farm produce are also sold around the area.

The organizers also stressed that there will no longer be booths and Sinulog activities held along the Fuente Osmeña circle.

The Cebu City Government recently banned all parties and sale of liquor within 300 meters of the route.

www.cebu.gov.ph