DOH, Shopee Partner to Push Booster Vaccination

In line with its continuous commitment to help every Filipino increase their protection against COVID-19, Shopee has partnered with the Department of Health (DOH) for the Bakunahang Bayan: PinasLakas Special Vaccination Days campaign from September 26-30, to facilitate the rapid mobilization of COVID-19 vaccination among all eligible populations.

As part of the campaign, a dedicated page will be accessible in-app to educate users on the benefits and importance of vaccination from September 26 to 30, 2022. Local government units (LGUs) across the country are likewise encouraged to include vaccination sites such as schools, malls, plazas, and places of worship where Filipinos can conveniently walk-in to get their COVID-19 booster shot on special vaccination days.

“It is a great privilege for us to partner with the DOH once again. Through this partnership, we aim to leverage our platform to provide Filipinos with access to accurate and important information about booster shots and COVID-19 vaccination. Through proper education and collaboration, we can work together to fight the spread of COVID-19 in the Philippines,” shared Martin Yu, Director at Shopee Philippines.

This campaign is one of the multiple initiatives that Shopee has launched to support Filipinos in their pre to post vaccination journey. In 2021, Shopee launched the Resbakuna Vaccine Education Campaign, also in partnership with the DOH; the Fully Vaxxed package which incentivized users to complete their vaccination doses; and Vaccination Center Support, which provided food, health essentials, and air coolers to chosen vaccination centers in Makati, Taguig, and Quezon City.

“Every Filipino plays a vital role in achieving the wall of immunity and protecting every single member of our community, especially the most vulnerable. We are grateful to be partnering with Shopee once more to maximize their platform in effectively reaching, engaging, and educating even more Filipinos on the importance of getting their COVID-19 vaccines and booster doses,” shared Assistant Secretary Beverly Lorraine Ho, OIC-Undersecretary of the Department of Health.

With the aim of boosting 50 percent of the general population and fully vaccinating 90 percent of the target senior citizens, the Bakunahang Bayan: PinasLakas Special Vaccination Days campaign is expected to educate Filipinos of the benefits the COVID-19 vaccines provide. Through these initiatives, the DOH hopes to encourage even more of our kababayans to receive their booster shots, most especially our senior citizens and the vulnerable population.