Cebu Business Month in June to Address Four Key Areas

The Cebu Business Month (CBM) in June, the flagship project of the Cebu Chamber of Commerce and Industry (CCCI), is set to address issues relevant to industry stakeholders in four key areas.

CCCI president Melanie Ng said CBM 2017 aims to inspire, promote and grow Cebu business by gathering various stakeholders to events related to tourism, information and communications technology-business process management (ICT-BPM), entrepreneurship and creative industries.

Ng said CBM 2017 will be launched on June 1 at the Ayala Center Cebu.

Ng said CBM 2017 will banner the theme “STEP Up Cebu,” which stands for “Stepping Up Technology, Entrepreneurship, and Productivity for the Upliftment of Cebu.”

CBM 2017 co-chair Nimrod Quiñones said the theme is in line with the chamber’s thrust to “bring business to the next level.”

Quiñones said before the grand launch of CBM 2017, CCCI will host a series of mini-conferences between the academe and industry to discuss how national educational reforms affect the workforce, and to explore how both sectors can work together to prepare senior high school students for labor.

CCCI’s flagship project will feature the Cebu Digital Innovation Summit from June 2 to 3, which ICT-BPM committee chair Christian Paro-an said will provide an opportunity for stakeholders across different sectors to network and collaborate for sustained growth and development of the industry.

ICT-BPM committee co-chair Mike Cubos said the two-day event will bring together local, national, and foreign experts to discuss opportunities and challenges, developments and trends, as well as its impact on the ICT-BPM industry, particularly on micro, small and medium-scale enterprises.

Cebu’s “hidden treasures” are also expected to get additional exposure during CBM, with the staging of “Luma’g Laag sa Sugbo” from June 10 to 12.

CBM 2017 tourism committee chair Edwin Ortiz said the tribute to AXN’s Amazing Race and the provincial government’s “Suroy-Suroy Sugbo” will showcase Cebu’s tourism, food, people, culture and heritage through “technology and adventure.”

Edilberto Mendoza, tourism committee co-chair, said they will also organize a digital marketing competition for students taking up business administration in Cebu. (PNA)/EB/PR/SSC