Case-Mate Takes Mobile Fashion and Technology to the Philippine Fashion Week

Accessories design leader collaborates with Power Mac Center for PH runway debut

Case-Mate will be offering fashion enthusiasts in the Philippines a new perspective in mobile accessory aesthetic with its debut on the runways of Philippine Fashion Week.

The international design leader of fashion-forward cases for smartphones and tablets has partnered with Power Mac Center, Official Technology Retail Partner of the Philippine Fashion Week, to bring its latest portfolio of accessories at the country’s biggest fashion event.

Philippine Fashion Week Holiday 2015 is happening on June 12-14, 2015 at the SM Aura Premier, Taguig City.

“Power Mac Center is thrilled to take mobile fashion to the next level with our collaboration with Case-Mate, a brand that embodies creative genius in all its accessories,” said Power Mac Center Marketing Director Joey Alvarez.

Founded in 2006 with the desire to create accessories ingrained with individuality, purpose, quality, and style, Case-Mate continues to merge fashion and technology to craft cases for gadget owners who desire something extraordinary like model, television host and blogger Mari Jasmine.

“Social media is a huge part of my job so I’m always using my phone. It’s always with me wherever I go. It’s nice to have a product that serves its purpose by protecting my phone but also reflects my style and personality,” she said.

The half-Japanese, half-English beauty revealed that Case-Mate caught her eye because of phone cases that boast impressive designs and color palette.

“Not only are the cases visually appealing but they’re also very sturdy,” said Mari. “I worry less about dropping my phone because I feel the case really protects my phone.”

The Power Mac Center brand ambassador for Case-Mate particularly fancies the Brilliance phone case available in Champagne and Diamond. “I find the colors so elegant and the attention to detail is evident,” noted Mari.

During the Philippine Fashion Week event, Case-Mate will accompany runway worthy looks stylishly curated by fashion arbiter Boyet Dysangco. Inspired by his own mother to pursue a career in fashion design, Boyet has been presenting at the annual event since 2012 his collections that translate his fashion philosophy that “less is more.”

Boyet’s Holiday 2015 collection, titled “La Pelle,” portrays women who are modern but edgy, sexy yet sophisticated. He uses geometric designs and patterns to define the female figure, combining sheer materials with different types of fabric to show a side that’s sensual, classy and elegant all at the same time.

For Boyet, Case-Mate reflects his personality and will be a suitable match to his new collection. “Mobile phone cases should not be boring. Just like any dress or outfit, it should also show personality while keeping its purpose. Case-Mate is an accessory like no other,” he added.

Enhance your mobile gadgets with premium stylish cases from Case-Mate available at all Power Mac Center locations nationwide. For more information, log on to www.powermaccenter.com or visit a Power Mac Center store near you.