21 Schools to Join Ajinomoto® Umami Culinary Challenge Visayas

The annual Ajinomoto® Umami Culinary Challenge (UCC) Visayas will feature the culinary prowess of HRM and Nutrition students from 21 schools in Western and Central Visayas. UCC is an interschool competition organized by AJINOMOTO PHILIPPINES CORPORATION (APC) that aims to help students realize the delicious potential of umami, the 5^th basic taste. The event will be held on Saturday, September 20, 2014 at SM Cebu Trade Hall from 8:00 AM – 4:30 PM.

This time around, UCC stages a nationwide roadshow, which started in Mindanao last July. Winning teams from UCC-Mindanao and UCC-Visayas will be flown to Manila to showcase their masterful culinary skills and compete with teams from Luzon during the National Cooking Showdown set in the year 2015.

UCC-Visayas will have three (3) competition categories: Best Filipino Umami Dish, My Own Umami Creation and Prep, Shake, Tak-tak-tak! The competing teams will be judged based on intensity of their dish’s umami taste, culinary technique and creativity, dish preparation and plate presentation. One of the major criteria is the Eat Well, Live Well.® Cooking, which refers to the integration of culinary skills and nutrition knowledge to create  delicious and nourishing umami dish.

Ajinomoto® advocates culinary nutrition embodied in its slogan Ajinomoto® Eat Well, Live Well. Apart from the cooking competition, the company will bring leading technical experts in food, nutrition and medicine to facilitate the Eat Well, Live Well® Cooking Class and educate people about umami and its role in health and nutrition. Umami, the scientifically recognized and proven 5^th basic taste alongside sweet, sour, bitter, and salty, was first identified and isolated by Dr. Kikunae Ikeda of Tokyo Imperial University in 1908.

Ajinomoto® Umami Culinary Challenge (UCC) Visayas is presented by AJINOMOTO PHILIPPINES CORPORATION in partnership with La Germania, Solane, Fujidenzo and Nature’s Spring.

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Ajinomoto Philippines Corporation (APC) is an affiliate of Tokyo-based Ajinomoto Co., Inc. Established in 1958, APC lives by its promise to provide consumers products that will always give the delicious taste to healthy and nutritious meals as embodied in APC’s slogan Ajinomoto® “Eat Well, Live Well.®” APC’s complete line of quality food and seasoning products are produced by international affiliates and local toll manufacturers using Ajinomoto’s license, quality standards and technological expertise. APC’s products include AJINO-MOTO® Umami Seasoning, Ajinomoto® Brand Ginisa Flavor Seasoning Mix, Ajinomoto® Brand Chicken Powder, PORKSAVOR® All-in-One Seasoning Mix, CRISPY FRY® Breading Mix, CRISPY FRY® Seasoned Crumbs, TASTY BOY® All Purpose Breading Mix, AJI-SHIO® Seasoning Mix, Ajinomoto® Brand Sinigang and FRES-C® Concentrated Powdered Drink Mix.